Product | Lost Mary, Moti And Others Launch E-cigarettes With Adjustable Features. Will The Market Enter The Adjustment Era?

Product | Lost Mary, Moti and others launch e-cigarettes with adjustable features. Will the market enter the "adjustment era"?

Product | Lost Mary, Moti and others launch e-cigarettes with adjustable features. Will the market enter the "adjustment era"?

Recently, many new electronic cigarettes with adjustable features have appeared in the US electronic cigarette market, such as Moti Nicflex 40K, L&A Switch 40K and Lost Mary Adjust Mynicotine 40000. These products allow users to adjust the nicotine content or ice taste.
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2Firsts has observed that many new electronic cigarettes with "adjustable features" have appeared in the US market recently, including brands such as Lost Mary, Moti, L&A, etc. These products have the function of adjusting nicotine content or ice taste.

Specifically, the new electronic cigarettes with "adjustable features" that have been launched in the United States recently are: Moti Nicflex 40K, L&A Switch 40K and Lost Mary Adjust Mynicotine 40000. The main product features are as follows:

Moti Nicflex 40K | Image source: vapesourcing

Moti Nicflex 40K product parameters | Drawing: 2Firsts

L&A Switch 40K | Image source: vapesourcing

L&A Switch 40K Product Parameters | Graphics: 2Firsts

Adjust Mysweet 40K from the Adjust series｜Source: vapesourcing

Adjust Mynicotine 40000 Product Parameters | Graphics: 2Firsts

The main product feature of Moti Nicflex 40K is that it has adjustable nicotine concentration. In normal mode, the nicotine concentration can be adjusted to 0mg, 25mg, and 50mg. In enhanced mode, the nicotine concentration can be adjusted to 60mg.

The main product feature of L&A Switch 40K is that it has 3 adjustable ice levels.

It is worth noting that the L&A Switch 40K product is currently only available on the website of vapesourcing, the only e-cigarette distributor. The brand currently available for this product is the e-liquid brand L&A VAPE, and the brand's official website has not yet launched any e-cigarette products.

L&A VAPE official website information | Source: L&A VAPE official website

Lost Mary Adjust Mynicotine 40000 is another electronic cigarette product with "adjustment characteristics" launched by Lost Mary after Adjust My Cool, Adjust Myflavor, and Adjust Mysweet.

Adjust Mynicotine 40000 product page | Image source: vapesourcing

According to the e-cigarette distributor website vapesourcing, the product "comes with multiple tanks for storing e-liquids with different nicotine levels, allowing the nicotine level to be changed at any time."

Adjust Mynicotine 40000 Product Introduction | Image source: vapesourcing

It is reported that many electronic cigarette products recently launched by the Lost Mary brand all contain the word "Adjust" and are equipped with a flavor adjustment function, which may indicate that Lost Mary may establish a new sub-brand around the concept of "adjustment".

Since late September, many electronic cigarette brands including ELFBAR, SMOK, Lost Mary, FASTA, etc. have launched disposable electronic cigarette products with flavor adjustment functions on dealer websites in the UK and the United States; these products are usually equipped with multiple gear adjustment settings, which may become the next focus of market competition.

Disposable products with flavor adjustment function | Graphics: 2Firsts

2Firsts will continue to pay attention to the product performance and market trends of global e-cigarette products and provide the public with accurate and authoritative industry information.