Building the world's first smart e-cigarette company! YOOZ will release 4 new SMART VAPE products

Building the world's first smart e-cigarette company! YOOZ will release 4 new SMART VAPE products

At the World Vape Show, which will be held from June 12 to 14, the well-known e-cigarette brand YOOZ will showcase its four disruptive smart e-cigarette (SMART VAPE) products with a new positioning as "the world's first smart e-cigarette company".

At the upcoming World Vape Show (June 12-14), the well-known e-cigarette brand YOOZ will bring its four revolutionary smart e-cigarette (SMART VAPE) products. While releasing the four series of smart products, YOOZ clearly stated that it would build itself into "THE FIRST SMART VAPE COMPANY IN THE WORLD".

 

Due to its unique geographical location advantages, the World Vape Show is becoming an international exhibition covering e-cigarette dealers around the world. YOOZ chose this time node to make a high-profile appearance of its series of products and announce its new corporate vision. Its transformative international strategic ambition is already clear.

 

In the new poster released by YOOZ for World Vape Show, two key pieces of information can also be clearly seen:

 

• YOOZ's new series of products - simultaneous launch of 4 smart e-cigarette products (Smart Vape Series)

 

• YOOZ's new corporate positioning - The first smart vape company in the world

 

It is understood that all products are equipped with the SMART VAPE OS 1.0 interactive system independently developed by YOOZ.

YOOZ's latest promotional poster｜Source: YOOZ

 

As the second largest e-cigarette brand in the domestic market, YOOZ chose to go overseas in 2023 to seek new opportunities after experiencing the challenges of China's e-cigarette policy. When the recent innovation hotspots of the entire industry are focused on the additional module of "big screen", why did YOOZ choose SMART VAPE (smart e-cigarette) as a strategic breakthrough point? Is this different from the conventional "big screen" in terms of conceptual expression, or is there differentiation in the underlying logic field?

 

To find the answer to this question, we can look for clues from a series of strategic actions taken by YOOZ recently.

 

Clear positioning to create the world's first smart e-cigarette company

 

YOOZ founder Cai Yuedong said in an interview that the screen is only a way of expressing technology, and the key is to win the user's mind through innovative product functions and design.

 

Based on this understanding and the positioning of "the world's first smart e-cigarette company", YOOZ launched the new "SMART VAPE SERIES". The series is equipped with the largest screen and the richest functions on the market, aiming to provide users with the ultimate interactive experience. The SMART VAPE series not only makes breakthroughs in hardware, but also invests a lot of energy in software and user interface design, striving to meet the diverse needs of users in terms of intelligence and personalization.

 

Cai Yuedong said: "At the current stage, YOOZ plans to first launch several smart e-cigarette series products (SMART VAPE SERIES), and gradually transform all product lines into smart e-cigarettes in the future." In order to fully display these new products, YOOZ plans to release four new smart e-cigarette products for the first time at the World Electronic Cigarette Exhibition held from June 12 to 14, covering a variety of categories such as disposable, cartridge-changing and open.

 

In addition, Cai Yuedong noticed that although the application of large-screen e-cigarettes in disposable products is becoming more and more popular, cartridge-changing and open e-cigarette products are rarely involved. Recognizing this, YOOZ decided to fill the market gap and specially developed cartridge-changing and open e-cigarette products equipped with screens.

 

Deep integration to create a smart e-cigarette that integrates "technology and fashion"

 

According to the relevant person in charge of YOOZ, the new SMART VAPE series products are equipped with the e-cigarette interactive system 1.0 exclusively created by the YOOZ team. It has now brought together all the functions on the e-cigarette market and innovatively introduced some unique functions. When users first experience YOOZ's SMART VAPE series products, they will almost always be attracted by its powerful functions and personalized design.

 

The main highlights of the product include:

 

Phone function: Users can connect to SMART VAPE through mobile phone Bluetooth to achieve seamless answering of calls, making communication more convenient.

Game entertainment: SMART VAPE has 7 built-in carefully designed games, which are perfectly adapted to one-handed operation, bringing users additional entertainment options.

Personalized screen animation: SMART VAPE has a series of unique screen animation effects built in, allowing users to switch freely according to their personal preferences to show their personal style.

Diversified suction sound effects: SMART VAPE provides 4 different suction sound effects, and users can choose according to their personal preferences to enhance the user experience.

Exclusive APP interconnection: SMART VAPE is equipped with an exclusive APP to achieve convenient connection between mobile phones and electronic cigarettes. Through the mobile phone, users can easily control the various interactive functions of the electronic cigarette, further improving the intelligent level of suction.

YOOZ smart e-cigarette exclusive APP homepage｜Source: YOOZ

 

Segmented fields Series product category planning and layout strategy

 

YOOZ's latest four series of smart products are aimed at mainstream consumer groups and potential markets in different countries and regions, demonstrating its global market layout strategy.

 

The world's most high-end smart disposable: LINKX25000

 

LINKX25000 is a disposable electronic cigarette product equipped with the largest screen on the market and dual-shot technology. Users can switch between single-shot and dual-shot modes as needed. In single-shot mode, LINKX25000 has a battery life of up to 25,000 puffs; in dual-shot mode, the battery life also reaches 20,000 puffs. The product is planned to be launched in multiple markets such as the United States, the Middle East, and Russia.

LINKX25000｜Image source: YOOZ

 

2ml small-capacity cartridge-changing products - V5/V6

 

As small-capacity cartridge-changing products, V5 and V6 adopt screen designs of different sizes. Their e-liquid capacity is 2ML, and three universal cartridges are launched for different markets, with ceramic cores and cotton cores in closed and open types. Different cartridges will be intelligently identified when inserted into the device and have different output adjustment interfaces.

10ml large-capacity cartridge-changing product - LINKX 2

 

LINKX2 is a large-capacity cartridge-changing product that integrates smart technology and is equipped with phone functions and game entertainment functions. It is the first large-capacity cartridge-changing electronic cigarette on the market that combines phone calls and game functions.

LINKX2｜Image source: YOOZ

 

It is understood that the SMART VAPE series of products will become the first electronic cigarettes with telephone functions on the market. YOOZ said that in addition to the practical and highly intelligent functions, YOOZ also maximizes the "aesthetics" of electronic cigarettes. For example, in terms of screen animation, YOOZ deliberately cooperated with artists to create a series of animation effects with unique styles, which greatly enhanced the fashion sense of the products.

 

According to the YOOZ team, the new second-generation YOOZ smart electronic cigarette interaction system will be officially released in winter, and the entire product line will take another step forward on the basis of the existing experience.

 

YOOZ company, with its Internet genes and deep consumer interaction and user operation experience in the domestic market, has obvious advantages in polishing various experience details. Recently, YOOZ launched four smart electronic cigarettes for specific markets. What kind of unique use experience will these products bring to global consumers? Is it possible to trigger new changes in the field of product innovation?

 

The World Electronic Cigarette Exhibition is about to be held, and 2FIRSTS will discuss this topic in depth with readers.

YOOZ exhibition poster | Source: YOOZ official website