2Firsts' full coverage helped ANTY EXPO to come to a successful conclusion and promoted in-depth dialogue on the global new tobacco industry
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2Firsts' full coverage helped ANTY EXPO to come to a successful conclusion and promoted in-depth dialogue on the global new tobacco industry
2024 ANTY EXPO has come to a successful conclusion. This exhibition brought together leading brands, industry experts and many exhibitors from around the world. As the official partner media of this exhibition, 2Firsts reported all the dynamics, highlights and industry highlights of the exhibition, and provided comprehensive and in-depth industry insights and trend analysis.
The three-day 2024 Asia International New Tobacco Expo (ANTY EXPO) has come to a successful conclusion at the Malaysia International Convention and Exhibition Center (MIECC). This exhibition brought together leading brands, industry experts and many exhibitors from around the world to jointly showcase the latest innovations and technologies of new tobacco products in Malaysia and even the world. As the official partner media of this exhibition, 2Firsts reported all the dynamics, highlights and industry highlights of the exhibition, and provided comprehensive and in-depth industry insights and trend analysis.
According to statistics from the organizers, the exhibition attracted thousands of visitors from more than 20 countries and regions around the world, covering 100+ e-cigarettes, snus, heated tobacco, e-liquid brands and supply chain companies in all links. Many exhibitors said that through this exhibition, they not only successfully established new cooperative relationships, but also expanded more international market opportunities.

Image source: ANTY
For this exhibition, 2Firsts created a special report on the exhibition, publishing more than 20 reports around the opening, progress and closing of the exhibition, covering interviews with internationally renowned e-cigarette brands, Malaysian local e-cigarette brands, nicotine bag brands and channel dealers. In order to strengthen the interactive communication with exhibitors, 2Firsts specially set up an interview room (booth number: H30) at the exhibition site to provide exhibitors with a face-to-face communication platform.

Exclusive interview with Feranti Susilowati (left), CEO of Indonesia's leading e-liquid brand | Source: 2Firsts
Through 2FIRSTS Chinese site, international site and other multi-language platforms, 2Firsts continues to publish rich and detailed graphic articles, short videos, picture collections and other content, fully displaying the on-site situation of e-cigarette exhibitors. At the same time, it also introduces the latest developments and trends in the e-cigarette market in Malaysia and even the entire Southeast Asia, which has attracted the attention and heated discussions of the global e-cigarette industry.

ANTY Report Special | Source 2Firsts
As one of the highlights of the exhibition, at the Global Nicotine Pouch Industry Summit Forum, 2Firsts Executive Editor Leona Zhu was invited to deliver an important speech entitled "Welcome to the Explosion of New Categories: Global Nicotine Pouch Development Trends and Suggestions".
She shared with global practitioners her profound insights on the nicotine pouch market, covering the overall scale of the global market, brand structure and the entire industry chain. Leona Zhu also conducted a detailed analysis of the opportunities and challenges facing the current market and put forward suggestions for future development.

Leona Zhu, Executive Editor of 2Firsts | Source: ANTY
In addition, Shiela Wen, an industry researcher at 2Firsts, served as the host of the Global Nicotine Pouch Industry Summit Forum, which facilitated in-depth dialogue among the guests. Through flexible guidance, Shiela helped the guests explore the potential future development direction of the nicotine pouch market from multiple perspectives, focusing on technological innovation, policy response, and differentiated strategies in different regions of the world.

Shiela Wen (right), an industry researcher at 2Firsts | Source: ANTY
As the world's leading atomization technology media and think tank, 2Firsts will continue to organize more research and discussions on the nicotine bag industry, promote global industry exchanges and cooperation, and promote the industry to better move towards high-quality development
About 2FIRSTS
2FIRSTS is the world's leading atomization technology media and think tank, providing the latest industry news, data and insights to global regulators, entrepreneurs, researchers, media and other parties. Every day, more than 10,000 global visitors log on to 2FIRSTS's English site (www.2firsts.com), Chinese site (www.2firsts.cn) and Spanish site (www.2firsts.com/es). 2FIRSTS's global reporting team is located in Shenzhen, China, Hong Kong, China, Europe, the United States and other places.
2FIRSTS has maintained smooth and trusting communication with regulators, industry leaders, industry associations, media and other parties in various countries. As the most important value service provider in the global tobacco and new tobacco industry chain, 2FIRSTS is committed to promoting global new tobacco technology innovation, compliance development and social responsibility, achieving high-quality development of the global new tobacco industry, and bringing a more harm-reducing and safer lifestyle to global tobacco consumers.
About ANTY EXPO
ANTY EXPO Asia International New Tobacco Exhibition presents the entire new tobacco industry, from supply chain to user application, aiming to create a high-quality global network, promote innovation and strengthen supplier-market participant interaction. It emphasizes Malaysia's key role as a major trading center in the Southeast Asian e-cigarette market, aiming to attract a wide range of Asian and international buyers to strengthen cooperation in the global tobacco industry. The event uniquely focuses on the emerging tobacco industry and provides a platform for in-depth understanding and communication.






